PhD Business Administration electronic commerce

The doctorate in electronic commerce is for those who are interested in learning how to improve their company’s overall performance by application of e-commerce theories and practices in organizations.

The main objective of this program is to develop advanced perspectives of the major concepts that are vital in business practices that include general business management, finance, marketing and publicity along with concentrating on industry knowledge and leadership responsibilities. In this program students are encouraged to complete online quizzes and assignments and are required to submit an applicable e-marketing plan for a company at the end of their course.

WHAT YOU'LL LEARN

As a result of completing this program, students should be able to

  • Gain managerial employment in a number of different industries
  • Develop skills necessary to successfully manage an online business or the online operations of a business.
  • Ability for small businesses to reach the mass market and exponentially grow beyond what was previously imagined.
General studies
subjects
semester
units
course
description

Information Research Strategies

2

Introduction to information research including electronic resources. This course is designed to help researchers locate, evaluate, and use information. It includes exploration of the research process, search strategies, locating resources, source documentation, and organization of research.

General studies
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semester
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course
description

Statistical Modeling and Analysis for Complex Data Problems

2

Reviews some of today's more complex problems, and reflects some of the important research directions in the field. Twenty-nine authors – largely from Montreal's GERAD Multi-University Research Center and who work in areas of theoretical statistics, applied statistics, probability theory, and processes.

Optimal Experimental Design

2

Introduces the philosophy of experimental design, provides an easy process for constructing experimental designs, calculating necessary sample size using R programs and teaches by example using a custom made R program package: OPDOE introduces experimenters to the philosophy of experimentation, experimental design, and data collection. It gives researchers and statisticians guidance in the construction of optimum experimental designs using R programs, including sample size calculations, hypothesis testing, and confidence estimation.

Mathematical Modeling

2

Complete range of basic modeling techniques: it provides a consistent transition from simple algebraic analysis methods to simulation methods used for research.

Research Methods and Design

2

Learners gain a thorough understanding of statistical tests appropriate to their dissertation topic and design, how to interpret the results of the tests and how to conduct follow-up analyses, as appropriate. This course includes guidelines and "best practices" for collecting data. Power analysis, what it is, why do it, and how to use available software is covered. Data preparation, use of software to analyze data, and understanding the calculated results are covered.

Dissertation Planning, Writing, and Defending

2

Step-by-step through the dissertation process, with checklists, illustrations, sample forms, and updated coverage of ethics, technology, and the literature review.

General studies
subjects
semester
units
course
description

Business Process Management

2

Applications and case studies focusing on contemporary issues in operations and quality management to include lean manufacturing practices, ERP, quality and environmental management systems/standards, Six Sigma, statistical process control, and other current topics.

Operations Strategy

2

Application and case studies are used to address issues in operations management, quality, research and development, capacity planning, budgeting, marketing, supply chain, and technology to provide an interdisciplinary, quantitative focus on decision making and strategic planning for operations.

Project Management

2

Focuses on project definition, selection, planning, scheduling, implementation, performance monitoring, evaluation and control. Emphasis will be on product, service and process development and emerging concepts related to development on the internet. Some advanced concepts in resource constraint management and design matrix are included.

Business and Corporate Strategies

2

Introduces students to a repertoire of strategies that have been found useful in the creation of competitive advantage: cost leadership, business model differentiation, vertical integration, diversification, globalization, mergers and acquisitions, tacit collusion, alliance, and flexibility-agility-adaptability strategies.

Managing Change

2

This course focuses on theory, research, and practice of both 'planned' and 'unplanned' change. The course considers the dynamics of change in complex organizations, variables which facilitate or impede change, and how to lead change and motivate others to change.

General studies
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semester
units
course
description

Localization Strategies for E-Business

3

To systematically engage and thrive in this networked global economy, professionals and students need a new skill set; one that can help them develop, manage, assess and optimize efforts to successfully launch websites for tapping global markets. The acceleration of globalization and the growth of emerging economies present significant opportunities for business expansion.

E-Commerce Concepts

3

This course examines the principles of electronic commerce and business transactions on the Internet. Electronic commerce touches each of us daily. As consumers we are continually offered products and services via the Internet. In our jobs, no matter what profession we are in, electronic commerce is being used more and more to conduct business, for training purposes and daily communications.

Monitoring Web-Based Applications and Infrastructure

3

Provides Learners with the skills to build powerful Web-based applications for the electronic commerce environment.

Managerial Electronic Commerce

3

Provides a thorough explanation of what EC is how it's being conducted and managed, and how to assess its opportunities, limitations, issues, and risks— all from a managerial perspective.

Electronic Payment Systems

3

Examines in detail the transformation of the VISA system from a collection of non-integrated, localized, paper-based bank credit card programs into the cooperative, global, electronic value exchange network it is today.

Supply Chain Logistics Management

3

The concepts presented can be applied to the activities of businesses, government agencies and nonprofit organizations. This course is concerned with applying evolving methods in more closely integrating the processes of product distribution and supply chain management using the power and speed of electronic connectivity.

E-Commerce Marketing for Internet

3

This course develops the framework for concept marketing on the Internet and is an extension of traditional marketing courses. The Learner will look at the Internet as a content resource, channel resource, and communication resource for marketing "business to business" and "business to consumer".

E-Commerce for Entrepreneurs

3

This course is designed specifically for the entrepreneur launching a business. The Learner will look at email targeting, direct email marketing, use of brochure websites, choice and use of mailing lists, website development and maintenance, and generation of website traffic.

Integrated Supply Chain Management

3

This course is concerned with applying evolving methods in more closely integrating the processes of product distribution and supply chain management using the power and speed of electronic connectivity. The concepts presented can be applied to the activities of businesses, government agencies and nonprofit organizations.

Electronic Commerce Research Project

3

A field study in electronic commerce in an area of the Learner's choosing. This course requires the graduate Learner to conduct a research study in an area of electronic commerce and to document the results in a formal project report.

General studies
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semester
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Concept Paper

2

The material developed in the modules is integrated into a summarizing document called the Dissertation Research Proposal. The proposal is comprised of Chapter I (Introduction), Chapter II (Literature Review), and Chapter III (Methodology). The Learner develops the Dissertation Research Proposal under the supervision of the faculty mentor, with a focus on the conceptual and methodological clarity of the research plan for the Learner's dissertation topic.

Doctoral Comprehensive Examination

2

Assures that the Learner has mastered knowledge of his or her discipline, specialization, and can demonstrate applications of that knowledge before formal candidacy status is granted and research in support of the dissertation is initiated. Satisfactory/Unsatisfactory grade only.

Doctoral Dissertation Research l

2

Continuation of RSH8954-P. The draft of the Dissertation Research Proposal is finalized and approved by the Learner's Dissertation Committee and the University's Ethics Committee. All steps necessary to begin data collection, including any necessary pilot testing, are completed. Candidates for the Ph.D. must maintain continuous enrollment. Satisfactory/Unsatisfactory grade only.

Doctoral Dissertation Research ll

2

Dissertation data are collected and analyzed. Candidates for the Ph.D. must maintain continuous enrollment. Satisfactory/Unsatisfactory grade only.

Doctoral Dissertation Research lll

2

The dissertation process is completed. The manuscript is prepared, accepted by the Learner's Dissertation Committee, and the oral defense is conducted. Candidates for the Ph.D. must maintain continuous enrollment.